Brooks Running Company Celebrates the Potential Inside Every Run and Runner with Limited Edition Cascadia 2189
Inspired by ultra-runner Scott Jurek’s Appalachian Trail speed record, Brooks Running Company launches the limited edition Cascadia 2189 to celebrate the endless possibilities every run holds and the potential every runner has to achieve their own goals. The shoe honors accomplishments of all types and the ability everyone has to test their limits and reach new heights. It goes on sale in the U.S. on July 29 for $160 before going on sale in Japan on Aug. 15 and France on Aug. 22.
This unique shoe reimagines the award-winning Cascadia 11 and adds elements from Scott’s Appalachian Trail record including a gold outline of the trail, Scott’s signature on the heel and custom webbing that commemorates the 2,189 miles of the trail for which the shoe is named. Each shoe features an outsole made with recycled rubber from shoes Scott wore during his speed record and each insole is hand-numbered identifying it as one of the limited batch of 2,189 pairs.
“The Cascadia 2189 is a total celebration of human spirit and the accomplishments runners experience of all sizes and types,” said Brooks Global Director of Brand Marketing Stephen Cheung. “The shoe is an invitation to runners to reflect on the varied meanings of achievement, daring them to embark on an adventure to discover the power of the run in their own lives.”
The Cascadia 2189 will launch in the U.S. starting July 29 for $160 at www.brooksrunning.com/cascadia2189 and at select retailers. For every pair of the Cascadia 2189 sold, Brooks will donate $5 to the National Parks Foundation to help enhance parks and protect outdoor spaces.