Mammut’s Product Innovations Win Big At ISPO
At the world’s largest multi-segment trade fair, ISPO Munich, Mammut has won four ISPO awards for product innovations in the outdoor and snow sport categories. The Nordwand HS Flex jacket from the Eiger Extreme collection was rated best in class by an international jury of 45 experts, who selected it as Gold Winner.
The roots of the Swiss outdoor company Mammut date back to 1862. From a small rope manufacturer, Mammut has transformed into one of the world’s leading mountain sports brands over the last 150 years. The company’s product development focuses on innovation, performance and safety. Top athletes such as Dani Arnold, Caro North and Stephan Siegrist rely on the premium quality and functionality of Mammut equipment in the most extreme conditions.
“It is a great honor for Mammut to win four ISPO Awards in a single year – in particular the award for the Nordwand HS Flex Jacket. Behind the highly demanding products in the Eiger Extreme collection lies an innovation process amounting to around 25,000 working hours. Acknowledgments such as these encourage us to continue to consistently invest in development and forge new paths while at the same time preserving mountain sports DNA,” commented Adrian Margelist, Chief Creative Officer of the Mammut Sports Group AG.
The Eiger Extreme Collection stands for Mammut products developed for maximum performance in alpine sport and are tailored to the needs of the world’s most demanding athletes. Each garment has been designed directly on and with the athletes from the Mammut Pro Team. Jackets and pants fit like a second skin to adapt perfectly to an athlete’s typical movements in every situation. To achieve this, Mammut relies on stateof-the-art materials and technologies as well as premium workmanship.
The Four Winners:
Nordwand HS Flex Jacket Men
Category OUTDOOR – Outer Layer 3L
Shaped on the athlete: This highly elastic hard shell jacket was developed together with Mammut athletes. Thanks to the special underarm construction of the Mammut High Reach Technology, it provides extreme freedom of movement. A carefully thought out combination of 3-layer GORE-TEX material and highly bi-elastic GORE TEX STRETCH material accommodates every movement in alpine terrain.
Category SNOWSPORT – Safety Equipment
Mammut’s avalanche transceivers are developed and produced entirely in Switzerland and have been setting standards in avalanche safety for over 45 years. The Barryvox® S is one of the top devices on the market. As well as indicating the distance and direction to the buried subject, it also provides extremely precise navigation right through to the end of the search.
Wall Rider MIPS
Category OUTDOOR – Climbing Accessories
The Wall Rider MIPS is the first climbing helmet to feature MIPS technology. If it sustains a lateral impact, the low-friction MIPS layer allows the helmet shell to move. This reduces rotational movement during the impact, which significantly reduces the risk of brain injuries.
Category SNOWSPORT – Backpacks
The many clever features on this lightweight ski-touring backpack, weighing just 760 grams, have been designed to allow easy and fast handling. For instance, skis and poles can be secured to the backpack without having to put it down. An integrated, stowable wind protector also eliminates the need to continuously put on and take off a weather protection jacket.
The prestigious ISPO awards were announced at the international trade show in Munich Germany, and the Mammut products were debuted in the US at the Outdoor Retailer and Snow Show in Denver Colorado in January. For more information on these and other Mammut products visit www.mammut.com
Founded in 1862, MAMMUT is a Swiss outdoor company that provides high-quality products and unique brand experiences for fans of mountain sports around the world. This leading international premium brand has stood for safety and pioneering innovation for more than 155 years. MAMMUT products combine functionality and performance with contemporary design. With its combination of hardware, shoes and clothing, MAMMUT is one of the most complete suppliers in the outdoor market. Mammut Sports Group AG operates in around 40 countries and employs more than 720 people. For more information visit www.mammut.com
ISPO is a sports network for business professionals and consumer experts. The platform created in 1970 brings together, under the umbrella brand of ISPO, an integrated portfolio of industry -specific analog and digital services. These include the world’s largest multi-segment trade fairs ISPO Munich, ISPO Beijing and ISPO Shanghai, the online news portal ISPO.com, and the business solutions ISPO Brandnew, ISPO Open Innovation, ISPO Award, ISPO Academy, ISPO Textrends, ISPO Job Market and ISPO Shop. With this extensive portfolio of innovation fostering, industry networking, know-how and editorially prepared content, ISPO works 365 days a year with the aim of supporting companies and sports enthusiasts, and encouraging passion for sport all over the world. For more information visit www.ispo.com