Meet the Moment by Clif Bar
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CLIF BAR will award three people who upload the most inspirational and creative Moments by July 31 an opportunity to pursue their dream adventure. Each winner will select the adventure of their choice (up to a maximum value of $12,000) – be it trekking the Amazon, chasing the Tour de France, riding a wave at J Bay, extreme boarding at Marmot or any other athletic adventure they’ve dreamed about.
To protect the places people play, CLIF BAR also will donate $5 to one of five non-profits dedicated to protecting outdoor places each time someone creates and uploads their first Moment. To further support these conservation and preservation efforts, CLIF BAR will double its contribution to each non-profit if people submit 10,000 Moments by July 31. All told, CLIF BAR, the nation’s #1 energy bar, could contribute up to $125,000 to the five organizations.
The five non-profit beneficiaries that people can select from to direct a $5 CLIF BAR donation on their behalf – Leave No Trace, International Mountain Biking Association, Surfrider Foundation, Access Fund and Winter Wildlands Alliance – were chosen for their focus on protecting the places where people Meet the Moment and their dedication to ensuring that outdoor spaces will be preserved for future generations to experience their own Moments.
Meet the Moment will culminate Oct. 1 with CLIF BAR’s first National Day of Action, an inspirational day of volunteer activities making a positive and lasting impact on the outdoor places and spaces where memorable Moments occur every day.
How to Post a Moment
Anyone is invited to upload a photo and share their Moment at www.MeettheMoment.com. The Moment can be described in “magnetic poetry style” by choosing from a bank of words that will be placed on top of the photo to create an individualized postcard. People can also opt to add their own words to their postcard.
Once the postcard is complete, it can be posted to a photo gallery on www.MeettheMoment.com. The gallery is designed to serve as a visual community of people sharing athletic adventures and stories.
Once submitted, Moments will be plotted on four different “energy maps” that will track the location of like-minded individuals, the number of Moments dedicated by sport, the number of Moments assigned to each non-profit and the feelings Moments created. People also will be able to scroll over Moments in the Moment Gallery and on the energy maps to learn the story behind each postcard, with the goal of inspiring more Moments of outdoor adventure.
Be inspired to Meet the Moment by watching Team CLIF Bar athletes as they scale the chilly face of Smith Rock, ski the backcountry of Hoodoo, surf the swell at Garrapata Beach, mountain bike in the Santa Cruz redwoods, and more!
Check out the video here: http://www.meetthemoment.com/?vdl=2
Clif Bar & Company is a leading maker of nutritious and organic foods and drinks for people on-the-go, including CLIF® BAR energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and healthy snacks, the company is committed to sustaining its people, brands, business, community and planet. For more information on Clif Bar & Company, please visit www.clifbar.com, check out our Facebook page at www.facebook.com/clifbar or follow us on Twitter at:www.twitter.com/clifbar.
did you have any participants for the cliff moment contest? if not can we still enter? we didn’t consider ourselves runners but today we looked at each other and we had running shirts (sleeveless, wicking, pricey), running shorts, running socks (that we fuss at each other for wearing other than running), running shoes that we have spent hours trying to get for proper gait and all that entails, running watch, running water bottle set up and the piece d’resistance our hats and Ipods. We are also training for the Marine Corps Marathon in October and have already run 4 half marathons.
We busted out laughing when we realized WE WERE RUNNERS! I don’t know exactly when the transitions happened but it did and we couldn’t be happier , while still cracking up. What a long strange trip it’s been indeed.
Peace and run because you can!!